Marie-Claire is a Professional Rebel. She inspires people, who feel they donโ€™t belong, remember who they are and find their place in the world. Together they go on a journey of creativity, courage and curiosity to stop giving so many fucks and grab life by the balls.

She’s also a pretty badass photographer too – just don’t call her that ๐Ÿ˜‰

Stalk me

Copyright 2017 Marie-Claire Ashcroft. All Rights Reserved

Low self esteem is like driving through life with the handbrake on.

Maxwell Maltz

Does it ever feel like no matter what you try to do, something is holding your ass back and it is killing you trying to work out what the heck it is.

Youโ€™ve will-powered till youโ€™re blue in the face and itโ€™s just not funny any more.

You want to express yourself, you want to achieve something, you want to move forwards in your life.


There must be something wrong with you.

You just don’t get it.

Something in your bones tells you, you’ve got that edge.

It’s why you have all the ideas, the dreams; it’s why you keep dusting yourself off and getting back up again… but there is this constant heavy feeling – you don’t know how long you can keep pushing back against it.

When you do take a step in the right direction, you almost instantly screw it up; secretly you feel like a fraud or a thief who has taken something that doesn’t really belong to you.

You punish yourself; tell yourself it was just a fluke and that you can’t keep it up.

Sometimes it even seems like doing the thing you feel called to do is making you feel worse than before you started.

It’s getting exhausing.ย 

No, really.

But staying where you are or taking a step back into your previous life / job / mindset isn’t a fucking option.

Ding-a-fucking-ling, it’s time to stop this colossal headfuckery. Seriously, this inner bullshit is sending you mental.ย 


Helloooooo! My name is Marie-Claire and you’ll be so pleased to hear:

You are not the only one going through this.

I repeat.

You are not the only one going through this.

I always seemed to have missed the memo about how awesome I am.

Itโ€™s like all the good stuff seemed to just bounce right off me into some kind of ether.

I just couldn’t accept anything good in my life.

I couldn’t see who I really was.

How kind, how creative, how brave, you name it.

It would not go in.

It affected the choices I made.

It affected how much I put myself out there.

It affected the success and growth of my business.

It affected how much I would charge.

It affected how I spoke to myself.

It affected how I took care of myself.

It affected what I put up with in my life.

All we really need is a smack in the chops – a reality check reminding us of our unique personality and accomplishments.



Your self-image is the magic key to what you can and can’t accomplish in your life.

It’s what controls your behaviour every day – your habits, your actions, your thoughts, your feelings and even your abilities.

The outside (i.e. your life) isn’t going to change until you change the inside (i.e. your thoughts and opinion of yourself).

People will always act, feel and behave in line with their beliefs about themselves and the world around them.

I created The Big Book of I’m Awesome to prove that my thoughts about myself were just opinions – and opinions aren’t the truth.

I needed a reminder.

Something physical, something tactile, and something visual.

It had to be something I created – by myself, for myself.

Right from my heart.

Something I could look at to start each and every day, not as the person I believe I am but as the person I actually really am.

Something I could keep at hand when times felt hard.

And something that I can keep creating as I go along.

Maybe one day it will stick.

But for now I have this.ย 

And <3


What is this life changing thing you speak of and how do I get one?

It’s a visual, creative, fun and ongoing project that acutally doubles up as self care too.


How does it work?ย 

You buy a scrap book and head down to hobbycraft, the dollar store, or pillage your kid’s arts and craft box to start decorating it.

You receive a list of prompts to get you digging through your past. You become your own archaeologist, on a mission to find hard evidence of your awesomeness.

Together we’ll replacing the dumb shit false opinions of yourself with real truths to brainwash you every day until it all sinks in. Or if you want a more scientific explanation, we’re creating new neural pathways in that pesky brain of yours.

There will be weekly online group video calls for the first four weeks of the project. I’ll be there to help you reframe your experiences and guide you through any tough bits.

You will have lifetime access to a private group to share your project as you go along, to ask questions, to get inspired and to inspire others.ย  This is likely to be a project you continue adding to for the rest of your life so the group will be there even after the group calls are finished.

You will also have a chance to shape the project going forwards – any ideas you have, and are happy to share, will be used and credited to you in future versions of this project – you are, of course, totally allowed to join in each time we run the project live.ย 

But I’m not creative. Does this mean I can’t take part?

Don’t worry. I didn’t think I was creative for ages. If you are a human, you are creative. I’m guessing some dick teacher told you you weren’t and it stuck with you since then. Remember, that was just their opinion. It’s not the truth.

Remember kids don’t care if they are creative. They just do it, enjoy it and feel a sense of pride afterwards insisitng you stick their pictures up on the fridge.

Oh and if you’re still not buying it, hows about some added bonus interviews from real life living artists?

Oh yeah, I did that for you. You will get free lessons from actual artists.

You’re not getting out of this that easily.

But I hate paint. Can I do something else?

Sure. I’ve put paint, photographs, glitter, sharpies, gel pens, googly eyes in there, and I’m not finished yet!

What sorts of things do we put in there?

You’ll get all that information in the list of prompts. I’m not going to tell you here, after all, I want you joining in with us on the project, not on your own – if you’re anything like me, you’ll resist the hairy balls out of this and will need support and pick me ups every now and then. That part of you that believes all the rubbish about yourself isn’t going to pack up and leave the building quietly.

What if I can’t make the calls?

No problemo, I’ll record them so you can watch later on. And if you have a question, there’s always the private group.

Coming soon! Join the wait list to learn more and get special offers x